--- title: How Life Sciences Companies are Re-Engaging With Customers in the COVID-19 Era  --- - - - - - - [Send Tips](mailto:tips@medcitynews.com) - [Advertising](http://medcitynews.com/ads/) - [About](http://medcitynews.com/about-us/) [![MedCity News](https://info.medcitynews.com/hubfs/Medcitynews-June2016-Images/logo2.png)](http://medcitynews.com/) - [NEWS](https://medcitynews.com/news/) - [CONTRIBUTORS](https://medcitynews.com/contributors/) - [EVENTS](https://events.medcitynews.com/) - [PODCASTS](https://medcitynews.com/medcity-podcasts/) - [NEWSLETTERS](https://medcitynews.com/subscribe/) - [About Us](http://medcitynews.com/about-us/) - [Advertising](http://medcitynews.com/ads/) - [Contact us](http://medcitynews.com/contact-us/) Search [![ MedCity News](https://info.medcitynews.com/hubfs/Medcitynews-June2016-Images/mobile-logo.png)](http://medcitynews.com/) - [Home](http://medcitynews.com/) - [Biotech](http://medcitynews.com/category/channel/biotech/) - [Diagnostics](http://medcitynews.com/category/channel/diagnostics/) - [Health IT](http://medcitynews.com/category/channel/health-it-channel/) - [Medical Devices](http://medcitynews.com/category/channel/medical-devices-channel/) - [Payers](http://medcitynews.com/category/channel/payers/) - [Pharma](http://medcitynews.com/category/channel/pharma-channel/) - [Policy & Regulation](http://medcitynews.com/category/channel/politics-channel/) - [Providers](http://medcitynews.com/category/channel/hospitals-channel/) - [Population Health](http://medcitynews.com/tag/population-health/) - [Events](http://events.medcitynews.com/) - [About Us](http://medcitynews.com/about-us/) - [Advertising](http://medcitynews.com/ads/) - [Contact us](http://medcitynews.com/contact-us/) - [Send Tips](mailto:tips@medcitynews.com) - [Advertising](http://medcitynews.com/ads/) - [About](http://medcitynews.com/about-us/) - - - - - # **How Life Sciences Companies are Re-Engaging With Customers in the COVID-19 Era** # ![home-office-video-conference-5230717_1280](https://info.medcitynews.com/hs-fs/hubfs/home-office-video-conference-5230717_1280.png?width=249&name=home-office-video-conference-5230717_1280.png) **On-Demand:** Guidehouse has been at the forefront of navigating the coronavirus pandemic’s historic disruption to the commercial operations of pharma-related industries.  The firm’s work has spanned numerous challenges, as varied as altering commercial practices amid a remote work environment, maintaining an engaged field force, and implementing ongoing compliance considerations. Join Guidehouse in this conversation to learn how pharmaceutical companies can refine their plans to re-engage with customers - both in the current environment and when restrictions begin to ease. The discussion will focus on: - How COVID-19 has changed product launches. - Re-engaging customer - new perspectives and increasing role of data analytics & artificial intelligence. - What might lie ahead — during and after the pandemic. **Presenters:** Mark Stevens, Life Sciences Partner at Guidehouse Nisha Ninan, Managing Consultant at Guidehouse William Woywod, Managing Consultant at Guidehouse   **Moderator**: Stephanie Baum, Director of Special Projects at MedCity News ***By filling out this form you are opting in to receive communications from MedCity News and its partners.  *** --- [*![pres_guidehouse](https://info.medcitynews.com/hs-fs/hubfs/pres_guidehouse.jpg?width=336&name=pres_guidehouse.jpg)*](https://guidehouse.com/)   ### View Now © 2025 Breaking Media, Inc. All rights reserved. Registration or use of this site constitutes acceptance of our [Terms of Service](http://medcitynews.com/medcitizen-terms-of-service) and [Privacy Policy](http://medcitynews.com/privacy-policy).